DISTREE has developed a unique event concept that incorporates four key elements that ensure both attendees and exhibitors achieve their objectives & make the most out of their time.

'Invitation only' Audience 


No timewasters, members of the public, students or freebie hunters. Just senior retail and reseller executives from across Russia who want to source new products and meet with suppliers.


DISTREE keeps up to speed on what's happening in the channel, and carefully selects the right contacts from the right retail and reseller companies to attend as our guests. 


For exhibitors, every person you meet at DISTREE represents either a business opportunity or a high calibre channel contact. 



DISTREE Russia is now in its 19th year. During this time, every effort has been made to refine the exhibitor and attendee experience to ensure maximum efficiency during their time onsite.



The exhibiton area, workshops and keynote presentations all take place under one roof so no time is wasted walking from hall to hall, negotiating large crowds of people.



Unlike many tradeshows, the DISTREE exhibition area is low key affair. No enormous stands, legions of support staff or mascots - just a simple stand set up along with the products and key members of staff from the brands represented. For exhibitors, the stands are built in advance and part of the package, so no need to spend hours planning your expensive stand design and set up. 


Your Agenda

Every delegate at DISTREE is allocated a personal account that enables them to build their own agenda, and access essential resources to maximise their time onsite at the event. Accessible online or via the DISTREE app, delegates can pre-schedule meetings, register for workshops and follow the online checklist to ensure pre-event preparation goes without a hitch.


Business Focused

A significant amount of the agenda is dedicated to face to face meetings between exhibitors and attendees. With so much time allocated to organised discussions, delegates attending DISTREE can focus on meeting potential customers and getting 'hands on' with the latest tech.

Pre-Scheduled One on One Meetings 


20 minutes long and pre-scheduled in advance, this is one of the most effective ways to interact directly with your customers and suppliers. The pre-scheduled one-on-one meetings offer incredible value to delegates and this is why

more than half of your time is dedicated to

these sessions.


Thanks to our sophisticated web-planning tool, all of exhibitor and attendee meetings are carefully planned, scheduled and optimised prior to your arrival at the event. Through your online DISTREE account, you will have access to all exhibitor or attendee profiles, allowing you to schedule your one-on-one meetings accordingly.


The on-site DISTREE team ensures that meetings take place on time. Full service support is available to participants should the need to re-schedule a meeting arise. At last year's DISTREE Russia event, more than 5000 one-on-one meetings took place over 2 days.

Market Insights


DISTREE Russia incorporates a comprehensive programme of content sessions into the agenda for both B2B and Consumer Technology verticals. Over 2 days, delegates at DISTREE can register for workshops and hear from leading market research houses such as GfK as well as catch keynote sessions featuring thought leaders and tech innovators from across the globe.